| Time for another bag of the ‹coffee name›?Subject line | Approved | — | Not run in this period |
| This week's roast, picked for youSubject line | Approved | — | Not run in this period |
| A quick note from the roasterySubject line | Approved | — | Not run in this period |
| 9 in 10 pour-over kit buyers order coffee again within two monthsClaim | Approved | — | Not run in this period |
| Brew it the way the roaster doesHeadline | Approved | — | Not run in this period |
| A slower, better cup this winterHeadline | Approved | — | Not run in this period |
| The pour-over kit, gift-wrappedHeadline | Approved | — | Not run in this period |
| The pour-over kit: our kettle, a dripper and a bag of this week's roast. Ships Thursday.Body | Approved | — | Not run in this period |
| Everything you need for pour-over, with a brew guide for your first bag.Body | Approved | — | Not run in this period |
| The Holiday Blend is back for the season: dark chocolate, orange peel and a little spice. A good gift, or a good reason to stay in.Body | Approved | — | Not run in this period |
| Kettle, dripper and this week's roastDescription | Approved | — | Not run in this period |
| For slow winter mornings at homeDescription | Approved | — | Not run in this period |
| Gift-wrapped, with a bag of the Holiday BlendDescription | Approved | — | Not run in this period |
| Subscribers save 20% a year compared with grocery-store coffeeClaim | Draft | — | Not run in this period |
| Your the ‹coffee name› is probably running lowSubject line | Approved | 1 | Not run in this period |
| This week's roast ships ThursdaySubject line | Draft | — | Not run in this period |
| Roasted Monday, at your door by ThursdayHeadline | Approved | 1 | 79,212 | 1,060 | 1.3% | 36 | 3.4% | $1,255 | $34.86 |
| Good coffee, without the guessworkHeadline | Approved | 2 | 86,181 | 1,573 | 1.8% | 58 | 3.7% | $1,735 | $29.92 |
| Roasted on Monday, at your door by Thursday, and brewed your way by the weekend.Body | Approved | 1 | 92,671 | 1,201 | 1.3% | 34 | 2.8% | $1,427 | $41.97 |
| Shop the pour-over kitCall to action | Approved | 1 | 35,093 | 761 | 2.2% | 22 | 2.9% | $948 | $43.09 |
| Take the taste quizCall to action | Approved | 1 | 38,326 | 946 | 2.5% | 37 | 3.9% | $953 | $25.77 |
| Wrenfield Coffee roasts small lots every Monday and ships them by Thursday, for people who brew good coffee at home. We buy from farms we know by name, print the roast date on every bag, and answer every email ourselves.Boilerplate | Approved | 1 | 34,800sends | 960 | 2.8% | 38 | 4.0% | $0 | — |
| A 12-ounce bag lasts most people about five weeksClaim | Approved | 1 | Not run in this period |
| Every bag ships within 3 days of roastingClaim · v2 | Approved | 1 | 65,696 | 1,291 | 2.0% | 32 | 2.5% | $1,541 | $48.16 |
| A real person answers every email within one business dayClaim | Approved | 1 | 65,148 | 700 | 1.1% | 21 | 3.0% | $825 | $39.27 |
| 25 items | | | | | | | | | |