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Wednesday, October 28, 2026Wrenfield Coffee · Alex Morgan ·
Reorders desk
Reorders agent · Email · At work

The brief

One per line.

Channels it can use
  • Klaviyo · Wrenfield Coffee · Email and messaging

How we’ll know it’s working

Its funnel

  1. Email clickReceivingLast event 24 min ago
  2. PurchaseOptimizing for thisReceivingLast event 18 min ago
  3. Subscription startedReceivingLast event 3 hours ago

Put the events in the order people reach them.

Target

Right now it's optimizing toward purchase. Deeper steps are too rare to steer by yet (under 100 in 30 days).

You have unpublished changes to the brief

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